nullEDGE – How is CRM different from S2P and what features come from AI with Shanma Negi

Hearing about CRM brings me flashbacks to my Salesforce developer days that I’ve been actively trying to suppress.

But I forced myself to watch this nullEDGE session anyway to try and get an idea of ServiceNow’s Source-to-Pay (S2P) and how it connects to Customer Relationship Management (CRM).

Unfortunately, the audio quality and screen‑sharing issues made the session pretty hard to follow, so I mostly managed to grasp a high‑level explanation:

  • CRM is about the “sell side” (sales, marketing, customer relationships).
  • S2P is about the “buy side” (requests, vendors, contracts, and getting things purchased).

What I still missed was a clear connection between the two areas and how AI is actually used in either of them.

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